About the Journey
At Cruzi, we believe that driving is more than just getting from A to B, it’s about the journey. The moments between destinations where we take time to think, feel, unwind, and even connect.
Our mission is simple. To enhance the driving experience for every car lover including drivers and passengers alike, by offering luxury car accessories that blend modern design, premium materials, and sophisticated scent.
Our Story
We're car enthusiasts out of Melbourne, Australia - and we appreciate quality craftsmanship and all those details that make driving just that little bit more special. Like loads of others, we've spent years putting the hours in behind the wheel and we believe that a car should feel just as nice as it drives.
But there was one small detail that never felt quite right: the car air freshener.
Similar to everyone else, we'd settle for the usual hanging tree, disposable vent clip that you find in petrol stations, or even nothing. This just never quite measured up in terms of the quality, comfort or style we’d look to enjoy in our cars.
That's when we decided to start Cruzi - a brand based on our shared passion, a love of well-designed products, and a drive to make good things just a little bit better.
For the Modern Car Lover
Our flagship product, the Cruzi Car Scent Diffuser, redefines what a car air freshener can be. Designed with a sleek, modern aesthetic and paired with premium, designer-inspired fragrances, it’s a simple yet sophisticated way to elevate every drive.
We've spent the time testing materials, refining designs and finding the perfect scents to get the right feel - from fresh and clean to rich and elegant, all made to complement your car’s interior and your personal style.
Because we believe that luxury cars deserve luxury car accessories, and the scent inside your vehicle should reflect the same level of detail and quality as its design.
Cruzi — About the Journey.
We’re proud to be an Australian-owned brand operating out of Melbourne, created by car lovers, for car lovers.
— Cruzi Founders